Annie Erstling

Annie Erstling is Chief Strategy Officer at Forcura. In this role she is responsible for driving growth and oversees the company's strategic planning, product innovation, marketing and strategic partnerships. Annie is passionate about the real impact that data and the free flow of communication in healthcare can have on improving the patient experience and driving better outcomes.

Recent Posts

Exploring the Impact of the CARES Act on Home Health and Hospice

With the signing of the Coronavirus Aid, Relief, and Economic Security (CARES) Act last month, 100...

The Hidden Perks of PDGM

Transformative. Game-Changing. Disruptive. Long-Lasting. Plus some words I can’t repeat here. I’ve...

Topics: CMS Regulatory Guidance

The Home Health Industry Must Mobilize Its Workforce Now

The home health industry is at an inflection point requiring providers to do more with less and...

Topics: Maximizing Back-office Efficiency

How Post-Acute Providers Can Thrive Under Payment Reform

Under my previous employer, one of the largest and most successful single-state Blue plans in the...

Topics: Innovation & Interoperability in Healthcare, CMS Regulatory Guidance

New Medicare Advantage Benefits: Good for Patients and Home Health Providers

Chronically ill patients signed up for Medicare Advantage are about to see their lives get a little...

Topics: CMS Regulatory Guidance, healthcare

The Drive to Value-Based Post-Acute Care

Value-based care is all over the news these days. Earlier this month the Community Oncology...

Topics: Innovation & Interoperability in Healthcare, healthcare

Got Data? Open the Gates!

In the words of CMS administrator Seema Verma, "New companies are taking once trapped data and...

Topics: Innovation & Interoperability in Healthcare

5 Strategies for Successful PDGM Prep

Home health agencies are less than a calendar year away from the biggest change to reimbursement...

Topics: CMS Regulatory Guidance

6 Healthcare Innovation Trends in 2019 | What to Pursue and What to Watch

There is so much happening in terms of health care innovation that it’s hard to keep up and know...

Topics: Innovation & Interoperability in Healthcare

How Authentic Leadership Defines the Difference Between a Good and a Great Company

Running an organization, large or small, can feel a little bit like herding cats. There are...

Topics: Building a Company Culture, Culture of Service

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